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Joseph Lacerda

Executive Assistant

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I grew up in the small diverse town of South Plainfield, NJ where I grew a liking for sports, filmmaking and traveling. I cherish friendship and remain grateful to meet my lifelong friend and CEO of Your True Self, Michael Dezmin. Michael and I went to the same school since Kindergarten and were thankful to graduate together four times including elementary, middle, high school and college. 


I have always been active when it comes to activities including athletic and extreme sports. Since the age of 2, I have been swimming and continue to love the water. I became a lifeguard and swim instructor at the age of 15 and eventually worked with Michael as a lifeguard at a local YMCA in NJ. I also had the personal experience of working with individuals diagnosed with autism. My first cousins, Andrew and Michael were diagnosed with Autism at the age of 3. They absolutely love the water including pools and the ocean. It was always an amazing experience to have time to experience the water with them. It made me realize how therapeutic and important the water can be for a person. I am thrilled to assist Michael and Your True Self to help other children experience the joy of swimming and self care. 


I am a graduate of The College of New Jersey earning a Bachelor of Science degree in Business Administration. As the executive assistant I handle website design, communications and assisting transaction management within the company. I resonate and believe in the philosophy CEO Michael Dezmin has established at Your True Self; to helping people reach their highest potential and their truest self. I am excited to earn the trust of potential clients through hard work, dedication and kindness.

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